Marketing Manager, Samsung TV Plus at Samsung in Los Angeles, CA
The Marketing Manager, TV Plus, is an experienced marketer who will develop and execute strategies to accelerate growth of the TV Plus service in North America. This position will be based in Playa Vista, CA.Role and Responsibilities This is a critical role with a wide range of responsibilities, including:
Retaining brand integrity by managing the positioning, voice, creative implementations, and communications and with key internal and external stakeholders. Collaborating with product marketing lead, UX design, third party agencies, and product teams to grow brand. Focusing on driving brand linkage, awareness, and significance among consumers through impactful, integrated campaigns throughout the year Setting clear objectives, identify audience targets, and build positioning and engagement strategies. Gathering and applying insights to frame recommendations and results into concise and actionable reports. Manage and execute acquisition, retention, and win-back campaigns. Sourcing, management, routing, and delivery of all creative assets, working with internal and external teams to ensure timely delivery and launches. Working with design resources on the creation and delivery of assets. Managing and scheduling on-device campaigns. Skills and Qualifications We believe the right individual will have the following skills and experience in order to be successful in this role:
5
years working experience in marketing, entertainment, tech, or network management; preferably in a subscription-based business. Deep knowledge of entertainment space and how to optimize to drive performance across various campaign models. Strong organizational skills with an ability to prioritize and manage workload. Proficiency owning the strategic and creative planning process. Experience with a major brand, media company, streaming service, brand and/or marketing agency, consumer marketing, marketing communications and/or digital/high-technology consumer companies/products. Highly data-driven, possessing a strong ability to gather and apply insights to frame recommendations and results into concise and actionable reports Ability to operate with significant autonomy and discretion. Bachelor's degree in marketing, communications or similar field.
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
Retaining brand integrity by managing the positioning, voice, creative implementations, and communications and with key internal and external stakeholders. Collaborating with product marketing lead, UX design, third party agencies, and product teams to grow brand. Focusing on driving brand linkage, awareness, and significance among consumers through impactful, integrated campaigns throughout the year Setting clear objectives, identify audience targets, and build positioning and engagement strategies. Gathering and applying insights to frame recommendations and results into concise and actionable reports. Manage and execute acquisition, retention, and win-back campaigns. Sourcing, management, routing, and delivery of all creative assets, working with internal and external teams to ensure timely delivery and launches. Working with design resources on the creation and delivery of assets. Managing and scheduling on-device campaigns. Skills and Qualifications We believe the right individual will have the following skills and experience in order to be successful in this role:
5
years working experience in marketing, entertainment, tech, or network management; preferably in a subscription-based business. Deep knowledge of entertainment space and how to optimize to drive performance across various campaign models. Strong organizational skills with an ability to prioritize and manage workload. Proficiency owning the strategic and creative planning process. Experience with a major brand, media company, streaming service, brand and/or marketing agency, consumer marketing, marketing communications and/or digital/high-technology consumer companies/products. Highly data-driven, possessing a strong ability to gather and apply insights to frame recommendations and results into concise and actionable reports Ability to operate with significant autonomy and discretion. Bachelor's degree in marketing, communications or similar field.
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
|
|
 | |
